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Chronos x IACT College: Internship Talk at the IACT College

Malaysia, Selangor (November 4, 2019)—Who says email marketing is DEAD? In fact, nowadays it’s more than just alive—it’s THRIVING!     We had a full house of two classes worth of Advertising and marketing undergraduates looking for career opportunities aligned to their course. They were in for a real treat as we shared some detailed insights

Chronos Agency Webinar—Create EPIC Holiday Strategies that Convert

Chronos Agency’s first ever webinar hosted by its very own co-founder and CEO—Joshua Chin. The holiday season is a big opportunity to maximize on sales SINGAPORE (November 5, 2019)—Batten down the hatches! It’s time to prepare for the upcoming holiday sales madness with some much-needed eCommerce marketing strategies!     Are you ready for the

7 Hidden Ways to Use Retention Email Marketing to Reduce Your Churn Rate

It’s not enough to know that retention email marketing can reduce your churn rate. It’s important to know how to implement it correctly so that you get the results you want. Here are 7 examples of how to use retention emails to reduce the churn rate of your eCommerce store:   1. Maximize the use

The Best of the Best eCommerce Email Marketing Holiday Strategies You can Learn From

Along with the holiday season comes the excitement of both customers and eCommerce entrepreneurs alike. For while your average customer awaits the special holiday sales, it is you who must come up with the email marketing strategies that make those holiday sales sell! And what better way to maximize your potential holiday sales than by

Fireproof Your Marketing Strategy with Design and Content

One of the reasons why design and content isn't prioritized in the email marketing strategy for eCommerce brands is because they tend to focus their efforts on making those sales numbers. In the rush of things, the thoughtful process of designing or planning content imperative to their eCommerce marketing emails are placed on the back-burner.

ultimate guide to email design
The Ultimate Guide to eCommerce Email Design

The humble email has come a long way from its most basic purpose as just a means of communication. Even today, it still serves that purpose with best email design practices and flying colors—literally. What does this mean? Well, email has become more than just electronic mail. Ever since marketers started using emails for marketing,

eCommerce email marketing campaign mobile
What’s an eCommerce Email Marketing Campaign?

By now, you must have heard a lot about eCommerce email marketing campaigns, but what exactly are they? And are they worth the time and resources? Are they really going to benefit your eCommerce business or is it just another gimmick? (more…)

How to Increase Conversion Rate Through Design
How to Increase Conversion Rate Through Design

Now, looks may not be everything. But when it comes to email marketing, design plays a big role in conversion. While your marketing emails may have all the optimized content they need and are aimed at their respective target segments, there’s one more thing you need to think about before sending them— (more…)

A pair of glasses rest on a laptop keyboard, the laptop itself is on a desk. A clock and a cup of coffee in the background
Best Copywriting Examples in Email Marketing

Now, as powerful as email marketing is as a marketing tool, we cannot ignore the fact that its success doesn’t come solely from the products or the special deals your eCommerce brand offers to your customers. Copywriting also plays a big part. Here’s a scenario— You’re walking through a department store looking for a new

The Ultimate List of eCommerce Learning Resources 2019
The Ultimate List of eCommerce Learning Resources 2019

Let’s face it, no matter how old we get or how far we’ve gone in life, there’s always something new we learn in life.via GIPHYSo whether you’re still just a fresh face in the world of eCommerce or if you’re already experienced in the field, your hunger for knowledge should be insatiable.After all, what you

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