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6 Ridiculously Simple Email-Based Retention Strategies You Need to Try

Customer retention is one of the easiest ways to boost your profitability. Despite this, many eCommerce stores focus almost exclusively on acquisition. Sure, getting new customers is fun (and necessary), but your current customers are often your greatest asset. The thing is, lots of marketers know they should invest more into their eCommerce retention efforts. […]

The Best Email Marketing Strategies for 2021

UPDATED March 12, 2021 Email has been around for decades and, while it might have taken the backseat with the advent of other marketing platforms (Hello, Facebook!), it has proven time and again that it’s still the most effective way to reach your audience. Because of this, millions of businesses have opted to use email […]