How to Maximize Email Marketing for Your Dropshipping Store
As an eCommerce business, the accessibility of the internet is one of your greatest advantages. For you, it allows you to reach out to potential customers from the comfort of your desk. And for your customers, it makes your business just as reachable. But this advantage can also be one of your biggest disadvantages. Your […]
Email Marketing Tips for eCommerce Fashion Brands
In fashion, there’s no greater goal in life than standing out from the crowd. And that’s for both the people who buy it and those who sell it. This is more apparent when you venture into the world of eCommerce. Out of the many eCommerce businesses existing on the internet, nothing competes for customers’ attention […]
Why Email Marketing For eCommerce Is Here To Stay
For the longest time, civilization runs on blood, sweat, and tears. Today, it’s safe to say there’s a new ingredient added into the mix. And as familiar as you are with it, it’s still humbling to remember how only recently we realized its importance—information. Since the birth of the internet, information became more accessible to […]
What’s An eCommerce Email Marketing Funnel?
Marketing is a journey, and your customers are your travel buddies. You are the tour guide! It’s your task to take potential customers all the way from knowing about your business to actually buying your product. So how do you take them on that journey? The answer is through the marketing funnel. If you’re involved […]
How To Craft An eCommerce Email Marketing Strategy
As an eCommerce business owner, you’ve heard email marketing for eCommerce before. Email marketing is the key to your eCommerce success. You understand that email marketing can level up your business. You know it will help your business, but you haven’t had the chance to jump in yet. This doesn’t mean that you’re not interested–you […]
How To Prepare An eCommerce Email Marketing Budget
When you own a business, you always need to think of investments. These include employees, quality equipment, and marketing efforts. For e-commerce businesses, most investments are digital assets. These can be your website, a shopping cart system like Shopify, and online advertisements. Most likely, your website and system are all set up and ready to […]
[INFOGRAPHIC] What Is Email Marketing Automation?
Managing an eCommerce business is fun and fulfilling. But it can also be challenging at times, especially if you don’t have the right tools. Imagine overseeing everything from product development, to inventory, finances, and operations. Marketing is a whole different story. It involves creativity and lots of engagement with current and existing customers. Basically, it […]
April Fools Email Marketing Ideas
It’s that time of the year again! Expect the unexpected. Get ready to shake your heads in disbelief. It’s April Fools Day, so let the pranks begin! April Fools Day is a global holiday looked forward to by a lot of people. Why not? It’s fun, it’s exciting, and you know you’re always in for […]
Combining Content With Email Marketing To Get Your Subscribers Hooked
We all have our favorites. Favorite color, favorite shoes, favorite clothes, and favorite products. We all have our reasons why those are our favorites. We have our reasons why we keep using them, or wearing them, or buying them. Business owners bank on these reasons. They use it to fuel their advertising and marketing campaigns. […]
21 Email Marketing Terms You Need To Know
So you’re ready to dive into email marketing for your eCommerce business, but you’re getting lost in a sea of email marketing terms. Every month there is an average of 14,800 Google searches for email marketing. That means a lot of people want to learn about email marketing. However, due to the surge in content […]
