Everything You Need to Know About Klaviyo’s Pricing Changes
Introduction Klaviyo has announced significant changes to their pricing model that will affect all users starting February 18, 2025. Let’s examine what these changes mean for your business and how to optimize your email marketing strategy accordingly. The New Pricing Model Explained Historically, Klaviyo’s pricing was primarily driven by email send volume, with active profile […]
Why Email and SMS Marketing Work
Ecommerce businesses can face challenges when trying to effectively reach their target audience. Social media can be unpredictable, while over-reliance on paid ads can dramatically push up customer acquisition costs. Imagine having a direct line to your customers, ensuring your messages are seen and acted upon, all without having to spend significantly more. Email and […]
5 Compelling Reasons to Embrace Lifecycle Marketing for Your Ecommerce Business
For many ecommerce brands, paid media has long been the go-to strategy for boosting traffic and sales. However, as customer behaviors evolve, more ecommerce store owners are embracing a sustainable marketing approach. Enter lifecycle marketing. Lifecycle marketing is a data-driven strategy that guides customers through various stages of their buying journey, offering tailored messages and […]
Your Ultimate Guide to ECommerce Lifecycle Marketing
How do you achieve long-term and sustainable eCommerce success without burning out your business (and yourself)? Look no further than lifecycle marketing.
FROM THE PODCAST: 6 Inspiring life lessons from Owners of Successful DTC Brands
The most successful eCommerce businesses have different backstories. Here are 6 amazing tips and words of wisdom from the many owners of successful DTC brands we’ve had the pleasure of interviewing
How to Create an A/B Testing Strategy for Your Email Marketing that Converts
A/B testing is the key to creating a sustainable and competitive advantage in a digital space. Learn how you can execute a solid strategy that is effective and reliable.
How to Boost Your Sales During Amazon Prime Day Season without Being on Amazon
Learn how to attract and convert primed shoppers by taking advantage of the Amazon Prime Day hype with email and SMS marketing.
Everything You Need to Know for Big BFCM Success [2022 Edition]
Here’s how your eCommerce store can take advantage of the biggest sale of the year for huge brand and customer base growth. This is everything you need to know for a successful BFCM season.
5 Strategies to Fix Your Email Deliverability
When was the last time you checked your email inbox?
The speed of innovation and the number of resources available to marketers are incredible. But one marketing channel continues to perform better than the others: email.
Secrets to Email Success with 5-Star Lifecycle Marketing Experts Chronos Agency
When was the last time you checked your email inbox?
The speed of innovation and the number of resources available to marketers are incredible. But one marketing channel continues to perform better than the others: email.
