Joshua ChinJoshua Chin is the CEO & Co-founder of Chronos Agency, a data-driven email marketing agency that helps ecommerce brands unlock their optimum customer lifetime value. At Chronos Agency, Joshua and his team of passionate experts provide managed email marketing services and consultancy to 6- to 8-figure online retailers. They have helped hundreds of brands generate over $70 million in returns from email alone, and their clients receive an average of 3500% ROI from their efforts.

Here’s a glimpse of what you’ll learn:

  • How Joshua Chin and his team at Chronos Agency helped ForChics generate an additional seven figures in email marketing revenue
  • Common questions business owners ask before working with Chronos Agency
  • Joshua and his team’s data-driven approach for eliminating email marketing bottlenecks
  • The importance of aligning your email design with your brand identity
  • Joshua reveals one of the key metrics to pay attention to when building your email marketing strategy
  • The results: from 5% to 27% of total revenue generated from email marketing
  • Joshua shares Chronos Agency’s impressive track record and where you can learn more

In this episode…

What percentage of your ecommerce brand’s revenue comes from email marketing? Is it 10%, or even less? What if you could double—or even triple—that number?

Just a couple of years ago, vegan beauty brand, ForChics, was generating around 5% of its revenue from email marketing. It had many bottlenecks preventing it from reaching that next level, from low repeat purchases to an unclear brand identity. However, after partnering up with Joshua Chin and his team at Chronos Agency, ForChics saw its percentage grow from 5% to a whopping 27%. So, what is the secret behind Chronos Agency’s effective and efficient email marketing strategy?

Listen to this episode of the eCommerce Profits Podcast as Rise25 Co-founder Dr. Jeremy Weisz interviews host Joshua Chin about one of his email marketing agency’s top success stories. Joshua breaks down what he and his team at Chronos Agency did to help ForChics generate an additional seven figures in email marketing revenue—from creating email branding guidelines to tracking list utilization. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode

This episode is brought to you by Chronos Agency.

If you are a direct-to-consumer ecommerce brand that wants to unlock the optimum customer lifetime value through email marketing, then look no further than Chronos Agency!

Our team of passionate email marketing experts have helped hundreds of brands generate over $70 million in return from email alone, and our clients receive an average of 3500% ROI from our efforts.

Chronos Agency has worked with a variety of brands, including Truly Beauty, Alya Skin, and many more. Our mission is to help real businesses achieve real results. 

If you want to take your revenue to the next level using email marketing, be sure to email our team at [email protected] or visit chronos.agency to learn more.

Episode Transcript

Intro 0:04

Welcome to the eCommerce Profits Podcast, where we feature top founders and experts in the ecommerce industry and take an in depth look at their struggles and successes in growing e commerce brands profitably.

Joshua Chin 0:21

Hey guys, Josh Chin here I am the host of the eCommerce Profits Podcast where we feature top experts in the ecommerce industry. And we go behind the scenes of the struggles and successes in growing a brand. I have Dr. Jeremy Weisz here of Rise25, who has done 1000s of interviews with successful entrepreneurs and founders and leaders in the e commerce space. And we have flipped the script and he will be interviewing me today.

Jeremy Weisz 0:49

Josh, I’m really excited. And if anyone’s watching the video right now they can see what we have in store for you. So just get ready. This is how a beauty brand generated an additional seven figures in email marketing revenue, ForChics. Before we dive into this this episode is brought to you by Chronos Agency. So if you are a direct to consumer ecommerce brand that’s ready for next level growth and to unlock the optimum customer lifetime value. You know, Josh, who doesn’t want to unlock customer lifetime value through email marketing? That’s what Chronos does. So Chronos is your company, and they’ve helped hundreds of brands get over $70 million in return from email alone, and their clients get an average of 3500% ROI from their efforts. And I know Josh, when we were talking about that, I’m like, is it Am I putting too many zeros on that? Is that 3500%? Yes, it’s 3500% like, Okay, let’s go with it so that they’ve worked with TrulyBeauty, ally skin and many more. For some reason. I don’t know why beauty brands and apparel brands are attracted to Josh and his company, and probably because they get great results for them. So the next step is to email their team at [email protected], or you can go to their website at Chronos.Agency to learn more. So, Josh, before we jump into this, you have a special shout out for someone.

Joshua Chin 2:18

Yeah, I mean, big thank you to Ezra Firestone. Remember, your training videos and courses helped me a ton years ago when it first started out. So if you guys are interested in some ecommerce training, check it out at SmartMarketer.com. And actually, some of those insights that I got from those courses and training actually helped us a lot as we were building the foundations for ForChics, which is a case study that we’re going to be diving deep. 

Jeremy Weisz 2:45

Oh, yeah. Today, Josh, I’ve seen as we speak, he’s amazing. So let’s dive into this how a beauty brand generated additional seven figures in email marketing revenue. And you talk about how you help them add up to 14% in additional email revenue without spending more than just a few hours each week know how to talk about what is ForChics. What do they do?

Joshua Chin 3:09

Yeah, and you know what, before we dive into that, I just checked out the stats off the account just today. And in fact, we are at 27% coming up from basically zero basically nothing when they first started out working with us, we were at about 4% of total email, total revenue being driven with email. And today we’re sitting at 27%. So one quarter of your business is generated with email. And that’s, that’s incredible. It’s Yeah, it’s super exciting. And we have been working together for I believe, well over two years now. And all ForChics is they are pretty unique. They are an econ beauty brand direct to consumer brand. With the mission of empowering women, they are, they kind of have had an evolution of what their brand promise and what their brand story and what they stand for as a company. And they gradually kind of found their identity over time through the people that they searched. And super interesting. Now their products are cruelty free, they’re vegan, and it’s accessible to anyone have any background it’s it’s super cool to see them grow in that in that way.

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