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April Fools Email Marketing Ideas

It’s that time of the year again! Expect the unexpected. Get ready to shake your heads in disbelief. It’s April Fools Day, so let the pranks begin! April Fools Day is a global holiday looked forward to by a lot of people. Why not? It’s fun, it’s exciting, and you know you’re always in for […]

Combining Content With Email Marketing To Get Your Subscribers Hooked

We all have our favorites. Favorite color, favorite shoes, favorite clothes, and favorite products. We all have our reasons why those are our favorites. We have our reasons why we keep using them, or wearing them, or buying them. Business owners bank on these reasons. They use it to fuel their advertising and marketing campaigns. […]

21 Email Marketing Terms You Need To Know

So you’re ready to dive into email marketing for your eCommerce business, but you’re getting lost in a sea of email marketing terms. Every month there is an average of 14,800 Google searches for email marketing. That means a lot of people want to learn about email marketing. However, due to the surge in content […]

12 Facts Why Your eCommerce Marketing Strategy Needs Email

A few years ago, you couldn’t imagine buying something online. Today, it’s a very normal thing. It has become part of our daily lives. People used to walk from shop to shop in search of the perfect gadget. Now, you can now browse from tab to tab while wearing pajamas. You no longer have to […]

What eCommerce can Learn from #FacebookDown

If you’re part of the 45% of the world’s population who is on social media, you were most likely frustrated yesterday. The culprit? Facebook and Instagram were down for a few hours. This caused digital rage from the world’s netizens. For some, it was also a temporary glimpse of the world before the onslaught of […]

What Is eCommerce Email Marketing?

Photo by rawpixel on Unsplash Time travel doesn’t exist yet (or so we think), but it doesn’t mean we can’t look back. Have you ever stopped to think about how technology has changed the way we do things? A few years ago, we had to wait for actual phone calls made on landlines before getting to talk to […]