How Economic Pressures are Shaping eCommerce Businesses’ Choices in Marketing Partners
So, here’s the deal: When the economy gets a little shaky, or when you’re trying to watch every penny, what do you do when it comes to expanding your team and getting support for your eCommerce business?
7 Hidden Ways to Use Retention Email Marketing to Reduce Your Churn Rate
It’s not enough to know that retention email marketing can reduce your churn rate. It’s important to know how to implement it correctly so that you get the results you want. Here are 7 examples of how to use retention emails to reduce the churn rate of your eCommerce store: 1. Maximize the use […]
The Answer to Reducing Your Churn Rate
As an eCommerce business, you probably already know how important customer relationships are. What you might not know is that just a 5% increase in retention could increase your profits by as much as 95%. Here’s something else you need to understand—email marketing is a great tool to strengthen your customer relationships. In fact, 49% […]
How Your Holiday Email Marketing Strategies Can Build Your Brand’s Presence
Most eCommerce stores think of the holiday season as a big opportunity to make quick sales and some serious revenue. While this is true, here’s another reason to get excited for the holidays. It’s also a great chance to build your brand presence and deepen relationships with your existing customer base. That being said, it’s […]
Incredibly Strategic eCommerce Email Marketing Campaigns to stand out on Black Friday and Cyber Monday
Black Friday and Cyber Monday used to be ruled by retail stores. People showed up as early as 7 AM to line up and secure great deals. But ever since the digital transformation, something has changed. Black Friday foot traffic to retail stores dropped by 9% in 2018 alone. eCommerce is most definitely picking up […]