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The Stress-Free Way To Profitable Micro-Influencer Marketing With David Morneau

Joshua Chin 3:30

parallel. So for for someone who’s brand new influencer marketing, or brand who has never done it before. What’s the first couple of steps that they should take?

David Morneau 3:43

I mean, the first couple of steps is really just looking in your follower, like who’s interacting with you with your brand. Do you have any influencers in your customer base? Right? That’s the first question you should be asking yourself. And an influencer in Mars is a really loose term in the sense that we’re talking a couple 1000 followers to you know, 25,000 followers on Instagram and on tik tok, we bump up that follower count, just because people have more followers on Tiktok. So we’re talking about 50,000 to 250,000 kind of followers on Tiktok is what we consider micro influencers, you can vary that definition based on what you see. But yeah, so looking at your follower base, who’s interacting with your brand, what do you have and reach out to them? Maybe they’ll create content for you posted to their social media, if that works out decently? You know, roll out an affiliate program if you don’t have one and take it from there.

Joshua Chin 4:33

So Tick tock, that’s 50 to 250k followers and Instagram, that’s was it five to 40?

David Morneau 4:40

Yeah, five to five to 25 is what we look at, we’ll bump that up if you know if the brand, if a brand has a lot of goodwill, or you know, they’re standing for like some kind of mission that people care about and we can bump that up and still get good prices and higher ranges.

Joshua Chin 4:55

Gotcha. And we spoke a little bit about Just before we hit record, but the use cases in influencer marketing specifically with micro influencers, we talked about the three major use cases here. Let’s dive into them. Number one, I think Top of Mind content creation. The I was reading the case study that you created with Phone Loops. Yeah, that generated 80% more on their rowers. That’s crazy. And you were telling me that that stemmed from just having a lot more assets that your media buying team could use? What was that? What’s that process look like?

David Morneau 5:36

So when you look at it, like media buying is a lot about testing different creatives, that’s probably the portion you have the most control on when your media buying where versus you know, audience targeting is become less and less relevant as Facebook’s, you know, big data algorithms are so now I mean, better. Yeah, yeah, exactly. So the targeting is much less of a component to play with. Having said that having a lot of creative assets to test different USPS is probably what makes or break your strategy. So having you know, an engine of 50 plus creators, creating content on a regular basis to power your your paid media engine is really a good way to go. So essentially, what we do is we research competitors in the Facebook ads library, see what Okay, what kind of ads are they running? What’s the content they’re using, etc. Create mood boards around that ship that out to creators, have them create content around those mood boards, some content come back, it’s not good, it’s garbage, some content come back, it’s completely amazing. So it’s really a numbers game, add that content to a Google Drive folder, share that with the paid media team and let them run their ads with it. So that’s essentially the whole process behind that.

Joshua Chin 6:41

It sounds like a lot of work.

David Morneau 6:44

Yeah, well, I mean, decently right, but it’s just like you, once you systemize it, it’s not that much work, right. If you have the right person, if you need a person dealing with all these relationships. And once you set up the system, though, and you have your go to creators that are good at creating content for you that are reliable, then it becomes like an engine, you essentially, outsource your creative department who you know, a small army of creators, which is an extremely powerful asset for any direct to consumer brand to have.

Joshua Chin 7:11

Huge, and I was, so we’re in a space as well. And when it comes down to product testing, UGC ads are incredibly important. Like on top of like, just a regular product ads are usually see ads create the result like results that we just don’t see otherwise. What What do you how do you think about the value of these assets? And how much should brands be spending and creating these assets? investment wise, is there a number or ROI that you think about?

David Morneau 7:49

So I mean, like a lot of the brands we work with are probably like spending north of $10,000 a month in terms of like creating tons and tons of assets. Right, but that it all depends on this scale of like your paid media budget, I wouldn’t, you know, I wouldn’t put content creation, much beyond 10% of the media by budget. So you know, if you’re not spending, if you’re not spending enough, then you should just work with a couple small creators and get them to create content, you won’t get the full benefit anyway, from testing, you know, hundreds of variations if you don’t have the budget to back that up. So that’s how I would think of it in terms of how much a video asset or an image should cost you. It really depends what I recommend doing is pitching more than more than enough in influencer micro creators, our you want to call them and just get their rates, right, negotiate them, get their rates include that in a spreadsheet. And then after that, evaluate them like content quality price. Okay, cool. We’ve got this influencer, that’s grading a video for $100 versus this one that wants to charge $700. Right. So it’s really about like, aging properly, like, Okay, well, what’s the cost per asset, and if you reach out to tons of creators, and it becomes extremely easy, extremely easy to get better prices. And a good way that we capitalize on creating content on the on the more cost effective way is really to just have one creator create multiple assets, so we can give them more money for more assets. But we don’t need to pay as much per asset. So yeah.

Joshua Chin 9:16

That makes sense. Do you start you started the conversation with a price in mind? Or you let the conversation take favor? Me?

David Morneau 9:23

Yeah, yeah, we do usually start with the price in mind just to anchor like our price, get rid of the people that are thinking of charging way too much, you know, they’re going to be well, this is completely out of my budget. Here’s my media kit. Well, I appreciate your business. Thank you for taking the time. And then some people will be like, Well, look, you know, you’re offering me, let’s say $250. But you know, my regular budget is $500. Well, we’ll say okay, well, what we can do is we can ask for three videos, we want three videos, here’s the concepts we want, and we’re willing to pay $800 and then they’re like, Okay, well, that’s fair, or no, that’s not and so forth, right? Just the typical negotiation process that we build the list and what we tell the influencers because we work on behalf of Clients is like, well, we’ll come back and we’ll get your profile in front of the client with your rates. So that’s essentially how we work it.

Joshua Chin 10:08

I’m curious as an agency, you naturally get a little bit of an edge in these relationships with with these influencers, once you’ve built a relationship that’s existing with, with with David or with inBeat Agency, is it does it become easier without negotiation and that conversation to happen again, for another, for example?

David Morneau 10:29

Definitely does, it definitely does, especially if there’s overlap between influencers, it definitely becomes so much easier, right? Because we know, like how we evaluate creators on a long term basis is ease of communication, reliability, and content quality, right, and it’s really in an ad order, right, it’s got to be easy to communicate with them, they’ve got to be reliable, they say, we’re going to create three videos, by the end of next week, we need those three videos by the end of next week, because we turn around and we tell the client, well, we’ll have those videos by end of next week. So they need to be reliable, and their content quality, right. And if we have these three things, and you know, if you match these three things, as a grater, we’re going to add you to our little special database so that we can re collaborate with you for other clients as we go along.

Joshua Chin 11:10

So you do have an internal tiering system of people that you prefer to work, that’s so valuable. That is, that’s, that’s gonna save so much time. So that’s, that’s the first use case and in content creation, I guess, pretty similar, but the outcome is going to be a little bit different. The second use case being follower growth. Yeah, and we have internally, we’ve had a couple of conversations with some of our clients, and especially now, with iOS 14.5, and iOS 15. Coming up. Having that organic community and reach is even more important than ever before. There is also some spillover effect to me via paid ads. What’s that strategy behind follower growth?

David Morneau 12:03

So follower growth, you’ll usually structure them around using a contest. So the influencers will be posting a contest to their page, and you know, they have to follow brands page and so forth. One of the pitfalls of this kind of strategy to grow followers is that, you know, your offering has to be something that the influencers audience cares about, right. And that’s really important in the sense that with phone loops, for instance, that’s really hard, because it’s only a phone strap, right? You know, it’s not like it’s really good on the impulse buying side, but it’s not as good to run that strategy in terms of power Apollo or growth, right. But if we imagine a fashion brand, you know, that that that people love, and it becomes extremely easy to run a giveaway on these influencers pages, say go and follow this page, and people will follow will gladly participate in that the value is higher, we’re talking couple hundreds of dollars worth of product, it becomes really easy. Additionally, on top of that strategy, you can you know, use this influencers content and run ads on top of it. And then you know, you run ads to follower gets more participate, participants are neat, and you can just get more participants are more followers. So you can run ads, see, okay, well, what’s the cost of me getting more followers, and as this gets, as this grows, then it can become, it can gain that certain traction and get you a lot more followers.

Joshua Chin 13:21

Is there a way to think about ROI for the value report cost per per follower?

David Morneau 13:29

It’s so brand dependent in the sense that followers are usually more than, you know, like, there’s a lot of these followers or like some, a lot of these followers won’t be see won’t be caring as much for your brand. But some of them will just care very deeply build a relationship with the brand. A lot of brands are looking to get followers because a decent brand wants to have a decent number of following. And they’re looking into that and they don’t want to buy fake followers. So that’s really why I look into like, Okay, how can we? How can we build some organic following? So the value really depends on on what your what your your business objectives are? You know, but the truth is that as a brand, you’re going to get less and less organic reach as you grow, right? It’s just yeah, these platforms are in the game of selling ads. They’re going to extract your organic reaches as we go along this, having more followers is just really a function of like, Okay, well, we want to look legit. And that’s pretty much like the what you’re going to get out of that. And of course, it’s going to keep your organic fans engaged and so forth. But yeah, that’s how I would look at it.

Joshua Chin 14:34

That makes sense. And number three, I guess this is what people think of first, at least I do. They just direct sales, straight up, promo codes, and influencers driving sales.

David Morneau 14:47

So if this works amazingly well, if your product has a couple things, right, it won’t, it will be harder. If your product is more of a higher kind of price point. We’re talking mid level $100 and beyond, because really hard or works really well for impulse buys, right? We’re talking anything yeah, $50 if you can display some kind of unique selling proposition, make sure that the influencer conveys it through their content creation. So you could, you could imagine, right you know, there’s there’s case companies that are doing this with like, you know, a case drop kind of challenge, right? Well, amazing way to convey to convey like, Oh, you know, this, this, this is amazing, right? Drop your phone. And then you have to tell the influencer, like, drop it. And if you break it, we’ll pay it and so forth, or there’s some things you need to figure out there. But essentially, like, that’s a really good way to convey an amazing product offering, right, and then after that case, can be an impulse buy, right, so really works well to give a discount code that’s available for great some emerge, some urgency, and they’re available for the first 25 purchasers and limited to that, and, you know, that’s really what you’re looking at, in terms of, you want to create a funnel like that. And you have to think about it more of a media buy perspective, rather than just like a collaboration for content, meaning that you have to be really careful that the influencers audience match with who you’re looking to target, right, and we had this chat before going live on this podcast, but essentially, you know, a yoga influencer female 25 to 34 can have can skew towards a male audience for obvious reasons, right? And that’s, that’s even if if you’re promoting a product that’s geared towards women of that age, well, maybe that’s not going to be a good way to distribute that product. So you have to be really conscious of like, what is the influencers? Audience? And that can be in terms of age, in terms of demographics, where are they located? Like, if you don’t ship to Canada, but the influencers audience is 40 something percent in Canada? Well, you know, you’re losing out heavily on that distribution. So what we do is we, you know, in the onboarding form, we asked the influencers, like, hey, please share with us a screenshot of your audience metrics, here’s a quick video on how to do it, they screenshot and then upload the videos to the form. And we have that so we can say, Okay, well, you know, their audiences in the United States, 15 to 24. They’re like, you know, 18, to 24, and so forth. So really more about like, like, you would run a paid media ad, right? What’s the USP we’re putting forward and what’s the audience we’re targeting? And it’s hard to run it with products on the more expensive side where, you know, YouTube will shine much more

Joshua Chin 17:18

makes sense. And when it comes down to the the economics of things, what’s the what’s the deal with the influencer? Is it a cost per sale? Or is it a an upfront thing for doing that?

David Morneau 17:33

Really many ways to see it, of course, are going to get free product, you can get them an affiliate link as well, or an affiliate kind of payout. If people use our promo code, they make x y, z. Yeah, that’s, that’s really good, especially like, you can probably run it in two ways. Like the way the way you can imagine it is we’ll look we’ll pay you like a very small amount, give you free product. And if this performs, we’ll send you an affiliate link and more product for you to participate. And in our network on a more long term basis. So first collaboration, we pay a small fee up front, we give you the free product and after that, you know if this works out and we see you drove X amount of sales, they were like okay, influencer drives 10 sales. That’s, that’s, that’s a good return on our media budget. Okay, cool. So we’re gonna send them an affiliate link, pay them out an affiliate kind of sign up that we pay them out XML per sale, and we can take it from there.

Joshua Chin 18:26

Missing How do you add this sounds? This sounds just, it makes sense. Like from if ROI makes sense, just scale this this program up, but at a certain point, it breaks I in my mind, because it’s it’s so manpower oriented, it requires someone to maintain relationships with multiple influencers, and as you scale a program to hundreds of influencers, what do you do that?

David Morneau 18:54

So Exactly, so at some point, you’re gonna need to like a program manager, right? And affiliate manager, whatever, however you want to call them, like, you’re gonna need someone that their job is like, you know, to have an email kind of outreach, an email kind of segmentation tool, and like, you know, okay, let’s, let’s send a special promotion for our top performers. Right, and let’s send up this prefer for people that haven’t posted in X amount of time, you’re gonna have to have someone thinking strategically about how do you activate this program, right? Yeah, that’s, that’s, that’s a fact. It’s not gonna it’s not like it’s not like Facebook ads, where you can just have one person scale to, you know, 100 and more and more. Exactly, it’s Yeah, it’s just it doesn’t work like that you’re gonna is there’s still relationships in there. Having said that, you know, it’s a very powerful channel for the brands that crack that

Joshua Chin 19:40

nut. What do you do in an influencer outgrows the brand, or goes beyond that 25k threshold or 40k for all recession?

David Morneau 19:52

It’s an interesting, it’s an interesting phenomenon. That happens all the time. Right? Because I mean, they’re if they’re creating good content, then it’s a matter of time. Until they break out that 25k Bear. And then at that point, right, some people are just super grateful that we know we had them ever since they had like 5k followers. So they’re like, kind of, they’re kind of like an have an emotional tie to the brand. But yeah, some people will say, hey, look, we’ve increased, I’ve increased my rates, here’s why. And then it’s like, Okay, well, let’s look at the deal and see if we can have something that makes sense and

Joshua Chin 20:26

interesting. Have you ever phased out influencers? Surely because they’ve grown too big? And the rates just don’t make sense anymore for the returns? Oh, yeah, probably 100%.

David Morneau 20:37

Yeah, that’s for sure. That’s for sure. I could ask our, our influencer managers, but I’m 100% sure that this happens more than more than than we would wish for. Right. But that’s part of the game percent.

Joshua Chin 20:52

So if I, if I were running a brand and I came to I came to your agency, what would my experience be like? What’s the process?

David Morneau 21:00

So the way we work is we identify kind of like your business goals, like, Okay, what are you looking to do, right? And then, like, it’s either you’re looking to drive sales, you’re looking to onboard kind of like, and then that can that can can take many forms, right? We’re looking to build an ambassador program, we’re looking to build an affiliate program, we’re looking to just do one offs with a lot of influencers and so forth, right? So we identify that goal, maybe it’s creating content, or you know, maybe you could even say, Hey, we’re looking to get some market in search, we actually have some clients that are like, Hey, we want to run a focus group with micro influencers, here’s a targeting and we want to get them on a focus group, quite interesting service offering. But yeah, it definitely pans out. And then after we’ve identify your needs, what we do is we have a discovery team and an influencer management team and customer success manager. So essentially, that’s what our kind of team structure looks like, we find influencers either in our network or outside our network, we onboard them, we show them to you, you accept or reject them. The ones that accept we have them sign an agreement, we create a creative brief slash strategy. We send that to them, we have them create content, you ship the product, and you should the product that we have them create content. And then after that you approve or reject the content. that’s optional. Some clients don’t really care about approving or rejecting the content. But that’s that’s our process in a nutshell. So essentially, as the client, you have to be involved in the accept and reject phase of like the influencer vetting. So does this influencer match my brand, yes or no? Yeah. If you reject them, why do you reject them? So that we can we can you know, learn from that feedback with the Yeah, exactly. Share the feedback with the discovery team and make sure that Yeah, everything, everything works out.

Joshua Chin 22:38

That was my, that was my biggest concern. The question is, if I had to do that all the time with with my agency, it’s, it’s like, it’s, uh, I might as well just build a team of my own, if I’m going to spend that much time. But it sounds like you’re learning the brand long way and what fits inside and right. And I’m

David Morneau 23:01

pretty sure I’m pretty sure you see the same thing with email marketing, right, as a service. Yeah, you know, you get the brand, you get that you get the comms approved by the clients and your team learns, okay, this is how the brand talks about this, they don’t like to use the word free. They want to you know, there’s tons of little subtleties that you just learn about these brands, and make sure that this kind of lives inside, inside the team so that we actually don’t make the same discovery mistakes, right? Because it gets it can get frustrating for the client to reject the same type of influence or multiple time for the same reason. It’s like okay, well, I’m wasting my time here. This process doesn’t usually take that long though, because you’re just running through the list and

Joshua Chin 23:41

makes sense. What are some brands that you personally look up to that if you does a great job with your influencer strategy?

David Morneau 23:49

there’s two brands that I really love, just in terms of direct to consumer brands care of is definitely one of those brands that I just absolutely love I you know, I studied them probably a little too much but I just love their approach. They’ve got a kind of like a quiz based approach where it’s like, Hey, take this quiz. And we’ll recommend you what you need in terms of daily supplementation their their ambassador program pages are spot on, like you know, if you invite me to that, like it’s gonna tell like hey, Josh has invited you to care of right and it’s just super great kind of user onboarding their call to action is extremely simple. I really love here on that front. They’re really they’re really crushing it on many fronts and now on the other side there’s Nut pot that I think is just the most genius kind of you know, CBD gummy brand out there to be honest, it’s like such a cliche industry where we I don’t know like you probably it probably happens to you we get a lot of CBD brands that approach us right a lot of CBD brands probably more like dogs CBD you know, like every like there’s so many sci fi like not pod just correct that like they they just understood how to position it right. And they have this table on their website where they compare Gas Station CBD gummies to their CBD gummies. And the side by side comparison is absolutely genius. I love that brand. Yeah.

Joshua Chin 25:10

Oh man care office Take care. TakeCareof.com. Yeah, exactly. And Nutpods.com. That’s crazy. Oh, I and we were talking about this I didn’t care care off was acquired.

David Morneau 25:26

Yeah, by Bayer is right. Yeah. Which makes sense it completely makes sense right they absolutely crushed the direct to consumer experience that yours needs, you know, it’s just a good acquisition for them crazy how a lot of

Joshua Chin 25:38

how much like a source valuations go I think that’s probably very like 200. Over

David Morneau 25:45

then you mentioned? Yeah over 200 million is the acquisition price? It was Yeah, it was a good acquisition.

Joshua Chin 25:52

That is crazy. And I think that’s cheap. But how much content Do you think plays into the valuation of the brand? How much does content play a part in that? Or if you

David Morneau 26:06

look at ads, I Care of care of like, it’s crazy. like they’ve they’ve crushed her Ambassador onboarding, their ads are extremely user generated content centric, like, essentially, these these UGC, content assets is a huge part of their strategy. It’s a it’s enormous, right? If you look at the number of times they’re tagged, and by the way, like their product, or their product is extremely instagrammable, in the sense that you receive it, and there’s your name on it, right? It’s super personalized, kind of like Function of Beauty, which is another one of these brands that’s hyper personalized, these hyper personalized brands make for such a good instagrammable experience for these influencers to share, right, and then their their affiliate link or Ambassador link, however, you want to call it the Rex to a landing page that has our name on it. So it’s just extremely personalized from A to Z. And it’s an enormous part of their strategy.

Joshua Chin 26:59

So it’s pretty interesting the way that they’ve positioned themselves. And I would imagine that served at a certain point in time as, like such a huge, successful brand, you might make that switch away from UGC. Yeah, becoming a little Yo. Yo thing. And why doesn’t that happen? In this case?

David Morneau 27:25

I mean, they’re still, they’re gonna, of course, are going to be creating studio quality content as well to throw in there, right. It’s just it’s just, it’s going to be part of the mix. But it’s just it’s so relatable. Like, that’s what that’s what, that’s what you lose in an ad, right? ad blindness, where we, where we know how to recognize an ad, right? And it’s just like, Yeah, when you have like a video that’s grainy, not as high quality feels like it was taken on a cell phone, and don’t get me wrong, cell phones take amazing videos these days. But it’s really you just get that attentive city that really just like the rawness version. Yeah, exactly. And you there’s the trust factor, you just trust that more. Like, yeah,

Joshua Chin 28:02

that makes sense. Any advice for DTC brand owners? At the, you know, most of our listeners are probably, in the process of scaling their brands, typically going to be at a range of like seven, eight figures, trying to reach the stage of what take care off? Is that actually an acquisition? What’s your personal advice? personal advice

David Morneau 28:33

is really just start small, like I think, you know, like, if, depending on your team size, or you could either do it yourself or assign someone on your team that’s got decent, that’s, like, we look at it like someone that spends too much time on social media, right, that person is probably the right fit for you. And on your team. If you have that person, what I recommend is just have them look at like, okay, who’s engaging with our content? And then look at those people’s content? And then Okay, are they creating good content? And if they are, why not like, have them create content for us, right. And then beyond that is their customers, you can even have them do testimonials, right? And just think about it is like that, we think about it as a way to take like a creative load off your marketing theme. That’s really the way that this should be seen. And then after that, if you if sales is your objective, then create a process around that. But I think step one would be really like create good content and use that in your ads and if you’ve got clients have them create testimonial videos, and some of them and one thing I can’t stress enough is don’t expect all content to be good. Like this is a numbers game, you’re going to get content that you’re just going to say like okay, this is not even worth us giving feedback like post this and that’s okay. And like you know, some content you’re going to give Whoa, like, what is this right? Like, what is this content and that’s really what you’re seeking, like you’re seeking those. And then these creators that are creating well content, well, rework with them, have them create different content, add them share ideas, right you can like, like how you would interact With your team, and people just love to be part of like the brand. And you can ask them like, hey, do you have any, like, if you were marketing director at my brand, like, what would be the thing you’d be creating, and then look at their ideas, get those ideas from them. And then like, because we get, we get so dry on ideas inside our own marketing teams, because we’re always in front of the same thing every day. And it’s just like, getting outside. Ideas is like, Wow, that is brilliant. And it’s like, and you can just like, get get get them to spark ideas and take it from there. Yeah.

Joshua Chin 30:31

That is so cool. Would you ever create a community of just branded ambassadors? What does that look like a Facebook group? Black.

David Morneau 30:40

So right now, we’re right now we’re not like running in terms of community. It’s definitely like, it’s definitely on our kind of like service offering line. It’s like, Okay, how do we create a community out of this, like our ambassadors like, we work with some baseline that we follow when we go on to more Ambassador route is we give our crowd a name, like if to give them like, call them? Like, give them a name, right? Like, hey, you know, right. Pam, you know, whatever, give them a name. Give it make it like they’re insiders. And then we use email. So make them feel like they get early access to stuff, they get free product, right. And that’s how we do it. But there’s definitely another level that we’re, we’re looking into, right, it’s definitely in our r&b right now is like, Okay, well, how do we create a community around like, you know, a specific brand. And the question is tricky, because the brand has to be, has to be badass, like, it has to be a badass, where people really care about it. And it becomes hard to create, like a hardcore community around a brand. But if you do it, man, is it powerful. So it was definitely an r&b creating groups, getting people to engage, but then you need to community manager, and they need to understand a brand from A to Z, the way you communicate, and so forth. So definitely challenging, but definitely doable.

Joshua Chin 31:53

But exciting. I definitely see a ton of potential in and I’ve seen brands like I’ve had of the Ron from Avi pre young brand, but they do some crazy numbers grew super quickly. And then he attributes a huge amount of like a huge portion of his growth to his community of just their their customers. just purely just customers on Facebook. It’s crazy, like 30 40,000 members on the Facebook group, giving them insights, feedback on what to produce next, what’s the next product line to come up with? instant feedback. And you get your, your brand evangelists people who are most excited to buy from you again in that cruise?

David Morneau 32:45

Yeah, that’s that’s what we’re that’s what we’re seeing is like okay, well if we’re gonna like it, when we roll out this service, like we need an angle right? You need to have like some kind of sense of belonging from the people that are going to be participating like inside the community. So it’s like, you know, if your product is vegan or like you know, you’re you’re into you’re in the gardening niche like super easy right? People are so intense about like, their their identity and these these niches right? It becomes harder with like a cell phone accessory, right? where it’s like, Okay, well, how do you create a community around a cell phone accessory? And don’t get me wrong? I’m pretty sure there’s a way to fit it like we just need to like you know, and that the find it right. But I think like if you’re working in the garden, for instance, it’s just easy people are hobbyists, and they care woodworking, think about these niches, people are so deeply ingrained in them cycling, right, like, it’s just, it’s crazy.

Joshua Chin 33:34

Yeah. So much passion, so much passion in it. David, what’s the best way for people to contact you? And if you’re interested in working with your agency, what should they do?

David Morneau 33:46

So you can go over at inBeat.Agency book a call right there. There’s a book a call button. calendly right there, you can book a call. Or you can reach out to me at David@inBeat.Agency. And, you know, I’m here to answer any questions or, you know, feel free to reach out.

Joshua Chin 34:05

Perfect. David@inBeat.Agency. That’s a great, great URL we enter as DOD agencies either. Yeah, yeah. I saw that. That actually funny that the reason for that was actually that that was the cheapest available URL when we first started out this and so we went with that, but it worked out. Yeah, it works

David Morneau 34:26

out perfectly fine. We have inBeat.co, which is a software component that you know, agencies used to find tons of influencers and that were like, Okay, well, we’ll call our our service arm in beat that agency. And that’s really how we picked it.

Joshua Chin 34:39

So that worked out perfectly. And as usual, links will be in the show notes. You can go to Chronos.Agency/podcast to look at our latest episodes, or you can subscribe to any of the podcast platforms, Apple podcasts, Spotify, and We got it. Subscribe, comment on what you’d like to see next, and speak with you guys on the next one. David, thank you so much for being on the show.

David Morneau 35:11

Thank you Josh. It was a pleasure.

Outro 35:16

Thanks for listening to the e commerce profits podcast. We’ll see you again next time and be sure to click subscribe to get notified of future episodes.

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