The Evolution of Email Marketing — Smarter Destiny Podcast ft. Joshua Chin
March 23, 2020—Chronos Agency’s very own Co-Founder and CEO was interviewed on the Smarter Destiny Podcast by Martyn Cook. Josh shared how some businesses would still misunderstand the true purpose of email marketing. Catch more on the evolution of email marketing in the full episode here. Email Marketing Isn’t What Many People Think It […]
How to Retain Lifelong Customers and Raise AOV during the Coronavirus Pandemic with Email Marketing
How are your customers doing during the coronavirus pandemic? Are you wishing them well and keeping them updated with your company’s operations through your email marketing? During this time of crisis, the biggest priority businesses should focus on is customer retention. Acquisition strategies don’t tackle customer relationships and low consumer confidence. Email marketing during the […]
The 6 Telltale Email Marketing Benchmarks for eCommerce Businesses in 2020
With so many competitors in the eCommerce industry all investing in email marketing, how can you measure your success? It’s normal to look into what other brands are doing and how their strategies are measuring up. And it’s already the second quarter of 2020. It would be helpful for eCommerce brands to see where they […]
Crisis-Sensitive eCommerce Email Campaigns — Top 3 Ideas You Can Use During the Coronavirus Pandemic
During this time of crisis, some business owners are busy keeping their employees and themselves safe from the pandemic. Notably, by implementing remote work practices for their team. But there’s another challenge businesses face. And that is optimizing their current campaigns during this time of crisis. Making sure their eCommerce email campaigns are crisis-sensitive is […]
Q2 eCommerce Dates and Holidays — Your 2020 Calendar for Strategy Planning
The first quarter of 2020 is just about to wrap up. This means it’s time to get roaring for your Q2 campaigns. Of course, this entails a lot of creative juices as you plan out your eCommerce strategy for the second quarter of the year. So get your calendars ready and mark the important Q2 […]
Working from Home during the Coronavirus Pandemic — Staying Productive While Staying Indoors
With the ongoing coronavirus pandemic, strict self-quarantine policies and curfews continue to be implemented to keep people indoors at all times. This presented a new problem for businesses all over the world. Not only will this mean little to no customers for brick-and-mortar stores, but businesses across the board are also obligated to have their […]
Email Marketing: The Present and the Near-Future
It’s 2020 and email marketing remains a vital revenue channel for businesses all over the world. Before the rise of paid ads, it’s one of the earliest digital marketing channels. Despite this. email marketing still holds the fort as one of the most popular and effective tools. But here’s the truth—technology is evolving faster every […]
Chronos Agency Launches New Marketing Labs Initiative for Edgy Data-Driven Email Marketing Strategies
Email marketing is anything but a “set it and forget it” type of tool. Chronos Agency recognizes this, as well as the need for continuous research and development of new email marketing strategies. After all, it’s the only way to move forward into 2020. As part of our goal to start the year strong, Chronos […]
Timing is Everything! The Best Email Send-Times to Up Your Conversion Rates
So you’ve nailed the copy and design of your eCommerce marketing emails. Yet somehow they aren’t seeing as many opens as you had hoped for. What’s missing? Subject lines. content relevance, and urgency are some that can affect your open rates. But the one factor that has a major impact on your open rates is […]
Email Marketing 2020 Trends and Strategies for eCommerce: Our first event hosted at our HQ in KL!
Our 2020 forecast for Strategies and Trends for the eCommerce Industry. February 4th, Kuala Lumpur, Malaysia: What’s a great way to kick of 2020! Our CEO, Josh Chin flew in as a speaker to share some golden nuggets of what our eCommerce strategies for the year would be. This was during an event we hosted […]