4 Simple Ways Live Chat Boosts Sales for eCommerce Email Marketing
Running an eCommerce business is not easy. Your eCommerce email marketing strategy is working for your online store, but you want that extra booster to drive sales. Maybe you’ve gone through some of the best email marketing strategies for eCommerce to get new ideas. Have you considered using live chat as the booster that your […]
3 eCommerce Newsletters that Stood Out this 2019
You already know that building an email list is an absolute must for any eCommerce business. However, you need to be using that email list to its full potential. That is easier said than done. What kind of emails should you send to your subscribers? When? What should they say? How can you use email to […]
7 Hidden Ways to Use Retention Email Marketing to Reduce Your Churn Rate
It’s not enough to know that retention email marketing can reduce your churn rate. It’s important to know how to implement it correctly so that you get the results you want. Here are 7 examples of how to use retention emails to reduce the churn rate of your eCommerce store: 1. Maximize the use […]
The Answer to Reducing Your Churn Rate
As an eCommerce business, you probably already know how important customer relationships are. What you might not know is that just a 5% increase in retention could increase your profits by as much as 95%. Here’s something else you need to understand—email marketing is a great tool to strengthen your customer relationships. In fact, 49% […]
How Your Holiday Email Marketing Strategies Can Build Your Brand’s Presence
Most eCommerce stores think of the holiday season as a big opportunity to make quick sales and some serious revenue. While this is true, here’s another reason to get excited for the holidays. It’s also a great chance to build your brand presence and deepen relationships with your existing customer base. That being said, it’s […]
Incredibly Strategic eCommerce Email Marketing Campaigns to stand out on Black Friday and Cyber Monday
Black Friday and Cyber Monday used to be ruled by retail stores. People showed up as early as 7 AM to line up and secure great deals. But ever since the digital transformation, something has changed. Black Friday foot traffic to retail stores dropped by 9% in 2018 alone. eCommerce is most definitely picking up […]
If Your Brand is Your Passion, Use Email Marketing to Tell Your Story
There are too many eCommerce businesses that send use marketing emails to send their promotions and special offers. Email marketing is of course, an eCommerce marketing strategy that is simple yet effective. However, even with the most eye-catching pictures of their best-looking apparel, irresistible offers and catchy designs of their emails — what most their […]
The Ultimate Guide to eCommerce Email Design
The humble email has come a long way from its most basic purpose as just a means of communication. Even today, it still serves that purpose with best email design practices and flying colors—literally. What does this mean? Well, email has become more than just electronic mail. Ever since marketers started using emails for marketing, […]
What’s an eCommerce Email Marketing Campaign?
By now, you must have heard a lot about eCommerce email marketing campaigns, but what exactly are they? And are they worth the time and resources? Are they really going to benefit your eCommerce business or is it just another gimmick?
How to Increase Conversion Rate Through Design
Now, looks may not be everything. But when it comes to email marketing, design plays a big role in conversion. While your marketing emails may have all the optimized content they need and are aimed at their respective target segments, there’s one more thing you need to think about before sending them—
