Best Copywriting Examples in Email Marketing

Now, as powerful as email marketing is as a marketing tool, we cannot ignore the fact that its success doesn’t come solely from the products or the special deals your e-commerce brand offers to your customers.Then to what do we owe the general success of marketing emails?To answer that question, here’s a scenario—You’re walking through

How To Choose The Right Ecommerce Email Marketing Agency For You

Running an ecommerce business can be overwhelming.You need to take care of sourcing the products, marketing them, delivering them to the customers, handling refunds…At some point, it becomes too much for one person and you need to either start building a team or start outsourcing.One of the tasks that you can outsource is email marketing.However,

The Ultimate List of E-commerce Learning Resources 2019

Let’s face it, no matter how old we get or how far we’ve gone in life, there’s always something new we learn in life.via GIPHYSo whether you’re still just a fresh face in the world of e-commerce or if you’re already experienced in the field, your hunger for knowledge should be insatiable.After all, what you

Email Marketing Tips for E-commerce Fashion Brands

In fashion, there’s no greater goal in life than standing out from the crowd.And that’s for both the people who buy it and those who sell it.This is more apparent when you venture into the world of e-commerce. Out of the many e-commerce businesses existing on the internet, nothing competes for customers’ attention more than

What’s An E-Commerce Email Marketing Funnel?

Marketing is a journey, and your customers are your travel buddies.You are the tour guide! It’s your task to take potential customers all the way from knowing about your business to actually buying your product.So how do you take them on that journey? The answer is through the marketing funnel. If you’re involved in marketing,

How To Craft An E-commerce Email Marketing Strategy

As an e-commerce business owner, you’ve heard email marketing for e-commerce before. Email marketing is the key to your e-commerce success. You understand that email marketing can level up your business. You know it will help your business, but you haven’t had the chance to jump in yet. This doesn’t mean that you’re not interested--you

How To Prepare An E-Commerce Email Marketing Budget

When you own a business, you always need to think of investments. These include employees, quality equipment, and marketing efforts. For e-commerce businesses, most investments are digital assets. These can be your website, a shopping cart system like Shopify, and online advertisements. Most likely, your website and system are all set up and ready to

How To Steal The Spotlight On April Fools With Email Marketing

It’s that time of the year again!Expect the unexpected.Get ready to shake your heads in disbelief.It’s April Fools Day, so let the pranks begin!April Fools’ Day is a global holiday looked forward to by a lot of people. Why not? It’s fun, it’s exciting, and you know you’re always in for a treat. Like other

12 Facts Why Your E-Commerce Marketing Strategy Needs Email

A few years ago, you couldn’t imagine buying something online. Today, it’s a very normal thing. It has become part of our daily lives. People used to walk from shop to shop in search of the perfect gadget. Now, you can now browse from tab to tab while wearing pajamas. You no longer have to

What E-Commerce Can Learn From #FacebookDown

If you’re part of the 45% of the world’s population who is on social media, you were most likely frustrated yesterday. The culprit? Facebook and Instagram were down for a few hours. This caused digital rage from the world’s netizens. For some, it was also a temporary glimpse of the world before the onslaught of